Hi, I'm Ariel! I'm pursuing a degree in Journalism and Media with a focus in Public Relations and Advertising at the University of North Carolina at Chapel Hill. This portfolio showcases work I've created for both class and professional projects, along with fun pieces I've designed in my free time!
I believe effective design isn’t just eye-catching, it serves a purpose. Whether it’s increasing engagement, driving sales, or reinforcing a brand’s identity, every color, font, and layout choice I make is backed by strategic intent. I want to ensure that my work looks good and delivers tangible results for clients.
I hope you enjoy this collection of my creative expression!
Skills
Adobe (Firefly, Lightroom, InDesign, Premiere Pro, Illustrator, Photoshop)
AutoCAD
Canva
FIGMA (Learning)
Google Programs (Slides, Docs, Sheets, etc.)
Microsoft Programs (PowerPoint, Word, Excel, etc.)
Procreate
Social Media (Instagram, Pinterest, TikTok, YouTube)
Xanatek
Experiences
2023 Summer: Long Insurance- Data Manager & File Organizer
2023 - Present: The Top of The Hill Restaurant and Brewery- Host & Server
2024 Summer: Crobar Creative Leverage- Graphic Design Intern
2024 - Present: 1893 Brand Studio- Design Team
I recommend checking out my DCEFF Rebrand Project under my "Classroom" tab!
This is my most extensive (and recent) project, which I am still working on; it has challenged my creativity in more ways than I can count, and I am incredibly grateful for the opportunities I've had for this project.
Otherwise, click the button below for the regularly scheduled program.